CUSTOMER IS NOT ALWAYS KING, IS NOT ALWAYS RIGHT!
The centricity of customers and customer service excellence in any business cannot be gainsaid. The customer is the lifeblood and heartbeat of any business, the person who matters most in securing the business sustainability. Customer service excellence is subsequently not an option but the only option and a critical competitive advantage for any business Customer service is variously defined as the experience you deliver to the customer, the promise your business keeps to the customer, how you follow through for the customer, how you make the customer feel when they do business with you, how you satisfy and delight the customer and ultimately how ultimately the art of proactively and reactively turning the customer into a raving fan and ambassador of your business. Top on the list of core business philosophy anchored in the centricity of the customer is the maxim that the customer is king which is aptly captured in the words of Sam Walton, “ There is only on...